Brand Marketing

We operate in an ever-changing environment. Keep up with insights from our team and highlights from our work.

Insights

Shift your brand communications for the next phase of the pandemic

Is your brand ready to communicate through recovery? Just when brands figured out how to manage communications during the COVID-19 pandemic, we moved into the next phase with businesses across Canada slowly re-opening. Adaptability, listening and authenticity will be 3 key skills necessary to apply in all your brand marketing communications as you emerge from this crisis and rebuild.

Adrienne Connell
2020-05-06
Insights

Eight influencer marketing trends in 2018

The power of influencers continues to rise in 2018, with more brands looking to cement mutually beneficial relationships with those who hold sway over consumer interests and social feeds.

Carolyn Wheatley
2018-03-21
Work

The case for social and PR integration

FHR’s digital lead on why she thinks social should sit with PR.

Adrienne Connell
2018-01-17

Brand Marketing